I’m Dr. Ashley Steffens, board certified dermatologist, Mom, and outdoor lover. 

Helioshield started as a shower thought (I don't know about you, but all my best ideas start in the shower!) I was starting pull out my swimwear for the season and got frustrated thinking about what was in my closet. Nothing fit right, the fabrics felt too hot, and none of the styles made me feel confident. 

I realized there was a serious lack of sun protective clothing and swimwear for 30 and 40 something year olds. I didn't want to dress like a teenager but I also didn't want to dress like my Mom (sorry Mom). And I needed something I felt secure in while chasing my 3 year old around. 

To make matters worse, options were even more limited for women like me who don't fit in the standard XS-XL size range. 

That is why you'll notice that Helioshield is different. Every detail is intentional to make you feel beautiful and comfortable. I've included pockets to stash your stuff, shorts to prevent chafing, and 360 mesh for shaping and comfort; all in a size range not available elsewhere - XS-3X and talls!

Thank you for coming along on this ride with me. I want to continue to innovate and adapt with your feedback so know that I will be listening!